INFUSION Magazine

MARKETING

Adair D. Boosting sales in a slumping economy: An effective sales plan can carry providers through tough times. 2010:16(1);25-9.

Adair D. Strategic Sales Planning: Laying the Groundwork for Success. 2011; 17(1):21-3.

Antone TV. There's a new customer out there! 1994;1(3):19-21.

Barrell JM. Strategies for increasing market share. 2001;7(4):36-8.

Cherney A. Strategic, business, and marketing planning: Charting the right course for your Company. 2006.12(6):20-3.

Giglione L. Building your base of business with enteral nutrition. 2002;8(5):12-6.

Dobies C. Outcomes programs: They're not just for JACHO anymore. 1998;4(11):30-33.

Flores K. AICs: What's your role in the most talked about delivery model? 1998;4(11):35-38.

Gaffney T and Turcotte M. Selling to the Physician Group. 2000;6(4):23-9.

Lally H. Building a Therapy-Focused Sales Program. 2011; 17(1):30-7.

Rollins G. Touchdown! NHIA executive conference scores again. 1998;4(11):25-28.

Rollins G. Networks: Dead, alive, or just biding time? 1999;5(7):16-20.

Stribling C. Starting with an Ethical Foundation to Advance Your Sales and Marketing Programs. 2011; 17(1):24-7.

Turcotte M, Gaffney TP. Your own best advocate: You. 1998;4(12):44-46. Tzaferos S. The value of good customer service.2007:13(2);30-3.